Magic Moment

Seas the Day! As a thank you, MLA Canada welcomed fellow VIPs and clients aboard the Magic Moment Charter. Hosted on an annual summer firework night (a Vancouver tradition), the charter toured guests around English Bay and anchored at dusk for a prime view of the ‘works.

The task - transform the boat charter into a summer oasis! Playing off of MLA’s brand book and tying in the black and white stripes of a Palm Springs cabana, the stage was set.


Accents included flamingos, beach balls, and of course pineapples. Large palm leaf installations created the perfect canopy for guests to take a photo op.


A personal favourite - a phrase “This Way To The RosE” graphic was installed on the stairs leading guests to the upper deck.

Event activations included personalized outfit sketches by fashion artist Karli Rosin as a complimentary party takeaway.